MINNEAPOLIS — FLW Outdoors announced today that SIRIUS Satellite Radio has signed a multiyear agreement to become the official satellite radio provider of FLW Outdoors. SIRIUS is a service offering over 125 channels of satellite radio featuring digital-quality music, sports, news and entertainment programming. SIRIUS can be accessed by truck, boat, RV or online by using the SIRIUS web site at www.sirius.com.

In 2006, SIRIUS will sponsor all 12 of the FLW Outdoors tournament trails, including the new Wal-Mart FLW Series and Wal-Mart FLW Kingfish Series.

As a platinum sponsor, SIRIUS will be featured in a variety of media formats, including the “FLW Outdoors” TV program on FSN. SIRIUS will also benefit from prominent advertisements in FLW Outdoors Magazine and at FLWOutdoors.com. Further marketing opportunities with FLW Outdoors include sponsor-specific product displays and sampling in the Family Fun Zone, signage at tournaments, angler-award programs, and other promotional and public-relations materials. SIRIUS will also have the opportunity to use the “Official FLW Outdoors Look for the Hook” logo on its products.

In 2006, SIRIUS will also field a team of professional anglers who will compete on the Wal-Mart FLW Tour, the Wal-Mart FLW Kingfish Tour and the Wal-Mart FLW Redfish Series in sponsor-customized boats.

Irwin L. Jacobs, chairman of FLW Outdoors, said: “We are honored that a company as forward thinking as SIRIUS has selected both the growing sport of fishing and FLW Outdoors to contribute to its marketing success. In a short period of time, I think you’ll see many of the pros on tour with SIRIUS in their boats.”

Jacobs further stated: “The 55 million anglers and their families have shown extreme loyalty to our sponsors’ products, and corporate America is taking notice. We look forward to assisting SIRIUS in reaching this vast, loyal audience.”

Jim Meyer, president of operations and sales for SIRIUS Satellite Radio, said: “SIRIUS is pleased to be working with FLW Outdoors. Our sponsorship allows us to tap into the boating segment of satellite radio users, which has tremendous potential. Satellite radio goes everywhere you go; it gives you the freedom to listen to whatever you want. I believe anglers will find it to be useful as well as enjoyable.”

SIRIUS delivers more than 125 channels of the best programming in all of radio. SIRIUS is the original and only home of 100 percent commercial free music channels in satellite radio, offering 67 music channels available nationwide. SIRIUS also delivers 61 channels of sports, news, talk, entertainment, traffic, weather and data. SIRIUS is the Official Satellite Radio Partner of the NFL, NBA and NHL, and broadcasts live play-by-play games of the NFL, NBA and NHL. In 2007, NASCAR will be exclusively available over SIRIUS.

Wal-Mart and many of America’s most respected companies support FLW Outdoors and its tournament trails. For a complete list of FLW Outdoors sponsors and for more information about the premier products and services they offer, please visit FLWOutdoors.com’s sponsor page.

For more information about FLW Outdoors tournaments, browse FLWOutdoors.com or call (270) 252-1000.